Online gaming and sports betting group Meridianbet will become the new title sponsor of the FA Cup, known as the Malta FA Cup, which aims to support local clubs and the Maltese football community.
The agreement is a three-year commitment.
Commenting on the sponsorship, Stefan Pavlovic, Director of Meridian Gaming (Meridianbet Malta) said: “We are delighted to be partnering with the Malta Football Association as the title sponsor of the Malta FA Cup. With 17 years of business in Malta, we are always committed to giving back to the community .This sponsorship not only supports the development of football at all levels but also strengthens our ongoing initiatives.
Meridianbet was founded in 2001 and is now part of the Golden Matrix Group.
Meridianbet is also actively involved in supporting the Maltese community beyond the football pitch. For example, the operator recently launched the Meridianbet Gambling Awareness program in partnership with the Responsible Gambling Foundation. In addition, it supports the Malta Rangers, helping with the conservation and sustainability of local ecosystems.
Bjorn Vassallo, President of the Malta Football Association, concluded: “The Malta Football Association is committed to developing and improving the game of football and the people involved in it at all levels. Our partnership with Meridianbet, a company with a strong presence in Malta, is an ideal Choice because we strive to inspire people, achieve high standards and embrace a culture of sport as we work together to promote positive social change and champion national pride.”
Meridianbet CEO Zoran Milosevic recently joined Huddle, joining Golden Matrix Group CEO Brian Goodman for an exclusive interview.