West Bromwich team has entered into a partnership with Mega Riches, an online casino that will become the back-of-shirt sponsor for this West Midlands-based team.
In the upcoming season, the West Bromwich men's first team will play away against Queens Park Rangers on August 10, and the Mega Riches brand logo will appear on the back of both the men’s and women’s team kits.
Beyond this, the brand is also committed to engaging with the West Bromwich fans and the entire West Bromwich community, offering perks such as hospitality, tickets, signed merchandise, and unique content.
For Mega Riches, this marks a significant move, as the product was only launched in the UK market this week by Videoslots and is planned to be released in other European jurisdictions by 2024.
Mark Jenkins, Managing Director of the West Bromwich Club, stated: "We are thrilled to continue our partnership with Videoslots Ltd and to support the newly launched brand Mega Riches.
"This partnership brings crucial support for both our men's and women's teams, and we look forward to a successful collaboration in the next season."
Marco Trucco, Chief Marketing Officer at Videoslots, added: "Last season, our collaboration with Mr Vegas was very successful, and this year we decided to place our new brand Mega Riches onto their shoulders.
"We look forward to a series of events throughout the season, engaging with fans, and giving away some fantastic prizes."
Meanwhile, the Championship team Cardiff City Football Club has also obtained a back-of-shirt sponsorship from a betting company, entering into a two-year agreement with QuinnBet.
