The affiliate tracking software platform MyAffiliates collaborates with the online gaming platform MozzartBet, aiming to enhance its influence in the Balkan region.
Since 2001, Mozzartbet has been providing sports betting and live score services, achieving success in Southeast Europe. Previously, the operator joined the International Betting Integrity Association (IBIA) in 2023.
MozzartBet's Head of Affiliate Marketing, Mihail Criclevit, commented on the partnership with MyAffiliates: "After carefully evaluating the available options, we chose MyAffiliates because of its advanced features, robust performance, and excellent support. We were deeply impressed by the user-friendly interface of MyAffiliates.
"This platform allows us to enhance affiliate relationships through a seamless and intuitive experience. Moreover, the migration process was very smooth, and everyone at MyAffiliates was extremely helpful and professional."
Operating since 2007, MyAffiliates helps iGaming companies integrate products under a single affiliate system. StatsDrone recently found that MyAffiliates holds a 15.6% share in the affiliate marketing software market.
MyAffiliates Sales Manager, Milan Vucicevic, stated: "After our first meeting with MozzartBet, we identified the pain points of their current platform and demonstrated how MyAffiliates could address these issues. From the transparency of the business model to enabling affiliates to manage data from all brands under one account, to the user-friendly interface and the overall strength of the platform, MozzartBet quickly realized how MyAffiliates software could help them manage resources more effectively."
Clemence Dujardin, CEO of the MyAffiliates Group, also stated: "Another well-known operator has decided to entrust us with their affiliate program. This proves the quality of our work and also shows why MyAffiliates is the leading and most widely used affiliate tracking software on the market. We look forward to MozzartBet joining us and helping them increase efficiency and revenue through the use of our platform."