Pragmatic Play has expanded its sports betting product by launching horse race betting. The newly launched product offers operators and their customers horse race betting from over 30 regions worldwide.
Horse racing is one of the most popular betting sports in the world, with major domestic and international events held throughout the year.
Pragmatic Play Sportsbook is a fully integrated sports betting solution that covers the entire transaction cycle from event creation to bet settlement. It features customizable markets, dynamic odds, and risk management capabilities, covering thousands of sports events, all supported by official data to maximize profits. Operators can also benefit from unparalleled localization and customization features, allowing them to tailor the user experience to their own brand.
The launch of the new horse racing product highlights Pragmatic Play's commitment to providing leading sports betting solutions that cover the hottest sports betting markets.
Gareth Crook, Senior Vice President of Pragmatic Play Sports, said: "Our latest product allows Pragmatic Play customers to enjoy a market-leading horse racing product. Horse racing has now become a fully managed service, including odds, top-tier horse racing content, live video streams, and global horse racing data.
"Many of our team members grew up in this sport, and we are excited to bring the product to market. Horse racing is essential for any sports betting operator, and 'always online' horse racing coverage from tracks around the world is the cornerstone of any sports betting product."