USA - Hard Rock Digital and Hard Rock Casino Rockford have announced the launch of Hard Rock Bet in Illinois. This online sports betting app will go live across the state, with in-person betting launching on August 29 at the sportsbook in Hard Rock Casino Rockford.
Marlon Goldstein, CEO and Executive Managing Director of Hard Rock Digital, stated: "With our Roll With Us campaign, the ongoing innovation of our acclaimed platform, and now the launch of Hard Rock Bet in one of the largest sports betting markets in the USA, this football season will be a milestone for Hard Rock Bet. We are thrilled to offer a unique Hard Rock Bet mobile experience throughout Illinois with our award-winning app, as well as the new sportsbook venue at the stunning Hard Rock Casino Rockford."
Geno Iafrate, President of Hard Rock Casino Rockford, added: "Sports betting has always been part of our comprehensive plan for Rockford and another example of providing thrilling entertainment options for our guests. The launch of Hard Rock Bet in both mobile and in-person sports betting is another milestone for the Hard Rock brand in Illinois, enhancing our complete entertainment offerings. Whether guests want to enjoy live music, dine, play table games, slots, or bet on sports events, they can now engage in any aspect of entertainment under one roof."
The new casino is located at 7801 E. State Street near the I-90 State Street exit in Rockford, featuring over 175,000 square feet of gaming, entertainment, and hospitality space. It houses nearly 1,300 slot machines, 50 live gaming tables, and a poker room.
