Lisbon Mayor Carlos Moedas welcomed the SBC Summit to Lisbon, where 25,000 sports betting and iGaming experts have gathered for what is now the industry’s fastest-growing event.
SBC is renowned for offering attendees a unique combination of networking, product showcases, and learning opportunities, attracting an impressive 40% of C-level and senior decision-makers to its events.
The summit promises to deliver significant benefits to the city of Lisbon, with SBC committed to hosting the event at the Feira Internacional de Lisboa for the next five years, ensuring a lasting impact on the local economy.
On the event’s opening day, Mayor Moedas toured the exhibitor floor, becoming the second city official to support the SBC Summit after Minister of Economy Pedro Reis visited the venue. Both officials have shown strong backing for the event’s debut in Lisbon, marking a promising start for the organiser’s long-term commitment to the city.
Rasmus Sojmark, CEO & Founder of SBC, said: “We are deeply appreciative of Mayor Moedas for taking time to attend our show, which we’ve dedicated our hearts to. Lisbon has proven to be a perfect fit for the SBC Summit, and the Mayor’s positive feedback while touring the expo floor has reinforced our belief that we’re exactly where we should be.
“With the city’s backing and overwhelming support from attendees, we’re excited to grow this event further in the years to come. This edition has set a strong foundation, and we’re certain that many will return for next year’s summit.”
Occupying the entire 110,000 square meters of the Feira Internacional de Lisboa and MEO Arena, SBC Summit has become one of the largest events ever hosted at the venue, which also stages the renowned Web Summit. Over three days, from 24-26 September, the event welcomed 600 exhibitors, industry CEOs at the exclusive SBC Leaders Summit, and special guests including World Wide Web inventor Sir Tim Berners-Lee, skateboarding icon Tony Hawk, and UFC champion Merab Dvalishvili.
SBC estimates that the event will contribute approximately €100 million in indirect economic benefits to the city of Lisbon. Beyond the economic boost, the summit has seen a staggering 67% growth in attendees since last year, further establishing Lisbon as a premier destination for sports betting and gaming professionals.
The summit will conclude with a spectacular INFINITY Lisbon closing party, featuring world-famous DJs Miss Monique, Darude, and Don Diablo, ensuring a memorable finale to this year’s summit.
Light & Wonder has gained an aggregation uplift by reaching a deal with Peter & Sons for its complete collection of in-house slot titles.
The integration will allow Peter & Sons to extend the reach of its slot releases in regulated markets across the globe, making them available to Light & Wonder’s network of operator partners.
Praising Peter & Sons’ slot portfolio, Steve Mayes, Senior Director of Partnerships at Light & Wonder, said: “We are thrilled to welcome Peter & Sons to our aggregation platform. Their games are truly exciting, offering unique themes and gameplay that stand out in the market.
“Their commitment to quality and creativity aligns perfectly with our mission to provide the best gaming content to our clients. We believe this partnership will bring significant value to our network of operators and their players.”
Light & Wonder’s affiliated operators will benefit from the partnership by gaining access to Peter & Sons slots such as Barbarossa Revenge, Evil Devil, Mutagenes, Sands of Destiny and Gunpowder.
Maor Nutkevitch, CEO of Peter & Sons, added: “We are excited to work with Light & Wonder, a leader in the igaming aggregation space. This collaboration allows us to expand the distribution of our games, enabling us to showcase our innovative portfolio to a broader audience and provide players with an unparalleled gaming experience.
“We look forward to a successful collaboration that will drive growth and success for both companies.”
The deal with Light & Wonder will see Peter & Sons extend the reach of its slot portfolio beyond the regulated markets it has entered via gaining supplier licences, such as the UK, Ontario, Denmark, Italy, Buenos Aires, Spain and Malta.
In addition to these markets, the slot developer has also outlined plans to enter further North American markets, stating within the Light & Wonder announcement that it “will soon be entering regulated states in the US”.
