Atlantic Lottery Gets Content Boost from Evolution’s Ecosystem
The upshot is that the Atlantic provinces of Nova Scotia, Newfoundland, Labrador, and New Brunswick will all now benefit from the company’s diverse range of titles.
Evolution Expands Content Across Swathe of Canadian Provinces
This is possible not just through Evolution’s signature games, but also through the series of acquisitions that the company carried out to ensure that it continues to diversify its range of titles and opportunities available to partner operators.
Fittingly, the Atlantic Lottery will receive titles from a bouquet of well-established iGaming heavyweights, among which are NetEnt, Red Tiger, Big Time Gaming, and Nolimit City. The company also recently acquired Arcadia Gaming Solutions.
All of these providers will be expanding their reach with a combined player base of 2.5 million people across all of the covered provinces. Commenting on the opportunity, Atlantic Lottery VP of Product Michael MacKinnon said:
“As Atlantic Canada’s first choice for lottery and gambling, it’s a pleasure to be able to bring our players this exceptional content as we continue to expand and enhance our online offering.”
Evolution Gaming was similarly pleased with the opportunity and what it means for the company’s expanding North American footprint. Evolution CEO Jacob Claesson said that the company is fully committed to driving innovation and remaining a market leader, as well as cementing its presence in different markets.
Evolution Looking to Cement Global Leadership
Speaking of the company’s growth ambitions, Evolution has been looking to seriously consolidate its production capacity. This is reflected in the company’s recent announcement that it is opening a new live casino studio in the Czech Republic, helping it further streamline and optimize its product value.
The games that will be offered initially will be hosted by Czech speakers who will guide players through games such as roulette and infinite blackjack. The Czech market is also of interest to the company, which has cited it as one of its growth opportunities in its half-year financial results.
As to the launch of the new games and studio, the company said that it will lead to a more immersive and engaging experience for players, which will beget a stronger rapport between players and dealers and strengthen the company’s clout in the market.
At the same time, Evolution is dealing with unpleasantness elsewhere in Georgia where workers have been striking.
