Playtech, a global leader in gaming technology, has partnered with the University of Nevada, Las Vegas (UNLV) to embark on a groundbreaking multi-year collaboration aimed at creating a more sustainable and responsible gaming environment. This partnership will leverage the rich resources and expertise of UNLV's International Gaming Institute (IGI), focusing on integrating advanced technology to promote safer gambling practices.
Committed to Cutting-Edge Research and Safer Gambling:
The core of this collaboration is the commitment to use Artificial Intelligence (AI) and machine learning to foster safer gambling behaviors. Playtech has funded a significant IGI project that explores the potential of AI-trained chatbots, aimed at encouraging sports bettors to gamble more safely. This initiative is part of a broader effort to integrate technologies that can predict and mitigate gambling-related harms.
The partnership also supports educational endeavors, including the IGI's first Game Manufacturing Internship Program. This program aims to nurture the next generation of industry leaders by providing hands-on experience and insights into the technological advancements shaping the gaming industry.
Dr. Kasra Ghaharian, Director of Research at UNLV's International Gaming Institute, expressed great enthusiasm for the partnership: "We are thrilled to collaborate with Playtech to advance our responsible gaming research. Their expertise in artificial intelligence and machine learning is crucial for promoting safer gambling behaviors among players globally. Playtech's commitment to reducing gambling-related harms aligns with our goal of adopting the most advanced methods to understand, predict, and prevent potential gambling harms. As responsible gaming becomes increasingly important in the US and around the world, our partnership with Playtech is more vital than ever."
Dr. Brett Abarbanel, Executive Director of UNLV's International Gaming Institute, commented on the mutual benefits of the collaboration: "We are delighted to partner with Playtech on numerous educational, innovative, and research projects at IGI. Playtech is a global leader in the gaming and gambling sector, and together we will drive a stronger, more sustainable industry."
Playtech's Vision for a Safer Gambling Environment:
Jonathan Doubilet, Vice President of US Business Operations at Playtech, also shared his views on the program in the company's press release: "We are excited to partner with the renowned UNLV International Gaming Institute. Their expertise in gaming and technology contributes to generating strong insights that benefit all stakeholders, thereby promoting player protection. Supporting their cutting-edge research and leading the development of innovative solutions to enhance player protection and promote safer gambling behaviors is our top priority."
The strategic alliance between Playtech and the University of Nevada, Las Vegas heralds a new era in gaming technology, firmly focused on sustainability and player safety. By combining academic research with industry expertise, this partnership aims to create a global gaming environment that is not only more enjoyable but fundamentally safer.
