To celebrate Vini Jr.'s nomination for the world's greatest football award, the Ballon d'Or, which will take place in Paris on the 28th, Betnacional has launched a special campaign, 'Golden Play'. The goal is to engage fans by challenging them to recreate the athlete's iconic career moment: the goal against Girona in a La Liga match, selected by public vote on the brand's Instagram.
Betnacional is, more than ever, alongside Brazilians. This time, in unconditional support for ambassador Vini Jr, the bet company created a special action to involve fans in a challenge to recreate the emblematic moment of the player's career through a video, which was the goal against Girona in a La Liga game.
Participants must recreate the goal by making a video and posting it on their profiles, tagging Betnacional's profile and using the hashtag #lancebetnacional in a video of up to one minute.
In addition, they must answer in the caption to the question: “Why does Vini Jr. deserve to bring the Ballon d'Or home?” The three most liked and commented contents will be awarded with values in bank on the bet site, with the first place also receiving a shirt autographed by the idol.
The competition started this Friday (18) and will run until October 28. The challenge post can be accessed here.
A member of the NSX Group, BetTech that revolutionized the Brazilian sports betting market through a unique ecosystem with technological solutions, strategic marketing, content, exclusive services, and many successful cases, Betnacional follows the concept of “Brazil's bet”.
Its ambassadors include players and former players Vini Jr. and Hernanes, singers Thiaguinho, Seu Jorge, and Ludmilla, as well as the narrator Galvão Bueno and Olympic gold medalists Beatriz Souza, Duda, and Ana Patrícia.
In stadiums, Betnacional has its brand displayed on advertising boards at games of different state championships and is a sponsor of Football 2024 on Rede Globo, in addition to holding the naming rights of the Série B of the Brasileirão, State Championship of Rio, State Championship of Pernambuco, and Copa do Nordeste of 2024.
Source: GMB