Red Bull Bragantino and Mr. Jack hosted a series of attractions for fans during the game against São Paulo, valid for the Brasileirão, this week. The "Mr. Jack Day" is part of the club's delivery plan for its sponsors in connection with the fan membership program, and included actions at Casa Red Bull Bragantino and at the Nabi Abi Chedid stadium.
The warm-up started on Tuesday night, with a meeting at the Casa to get the fans in the mood for the match.
DJ Cutz set the pace at the venue, which also featured the presence of Mr. Jack ambassadors and customization of official club shirts.
A penalty kick simulator with virtual reality glasses also brought a lot of fun to those present.
At Nabizão, on Wednesday afternoon, the brand set up a structure in front of the BullShop for a pre-game meeting point. Exclusive giveaways were distributed, such as stylized cups and buckets, which quickly became popular with fans.
During the match interval, four fan-members participated in activities on the field, with challenges and prize delivery.
The Red Bull Bragantino Experience is a fan membership program that offers national and international experiences.
In addition to trips, members can redeem unique experiences related to the Red Bull World, such as tickets to the São Paulo Formula 1 GP.
There are also options for actions at the Nabi Abi Chedid stadium, such as entering the field with the players on game day, and visiting the club's training center.
Experiences are redeemed through the Rewards Platform, exclusive to fan-members.
The dynamics are simple: for every presence at a Red Bull Bragantino game, purchases at the Red Bull Shop or BullShop (at the stadium and at Casa Red Bull Bragantino) and missions completed within the platform, the fan accumulates points that can be exchanged for experiences.
Source: GMB
