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Soft2Bet will showcase turnkey and gamification solutions at ICE 2025 in Barcelona.

Focus Gaming
Focus Gaming
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The company introduced its services focused on maximizing results for affiliates in Latin America.

Press release.- 1win Partners participated in SBC Summit Latin America 2024, an event that brought together the main figures of the igaming sector in Miami. During the expo, the company presented its latest innovations focused on maximizing results for affiliates in Latin America. "Combining new technologies, expansion strategies, and targeted marketing, 1win Partners is revolutionizing the market," the firm highlighted.

Recognizing the potential of Latin America, 1win Partners invests in strategic alliances with influencers, sports clubs, and local events, creating an authentic connection with the audience from countries like Brazil, Mexico, and Colombia. This strategy brings the brand closer to the players and expands the visibility of its affiliates.

One of the main trends presented by 1win Partners is gamification. Encouraging players to complete challenges and earn rewards increases interaction time and strengthens user retention on the platform.

See also: Chile: a Geo with great potential for 1win Partners

The updated analysis panel of 1win Partners provides real-time information on campaign performance, allowing affiliates to make quick strategic adjustments to optimize their results.

Security is a priority for the company. 1win Partners has implemented robust compliance and data protection systems, ensuring a safe and reliable environment for both affiliates and users.

"With technological innovations, a focus on security, and personalized strategies, 1win Partners is ready to lead the growth of igaming in Latin America," they stated. During the SBC Summit Latin America 2024, the company reinforced its commitment to providing safe and promising opportunities for its affiliates and partners in the region.

The company is preparing for the exhibition, where its team will showcase its cutting-edge MEGA gamification strategies during the workshop titled "Gamification: What’s Next?"

Press release.- Soft2Bet will showcase its industry-leading turnkey online gaming solutions during meetings with partners, industry panels, and new workshop sessions at ICE 2025 from January 20 to 22 in Barcelona at stand 2C30.

Soft2Bet's senior sales manager, Ben Scopbie-Trumper, will present the latest features and casino gamification mechanics of the group during the workshop "Gamification: What’s Next?" on January 21 at 14:00 at the Soft2Bet stand.

The workshop will provide a deep insight into MEGA player engagement strategies and how they increase customer lifetime values, screen time, and revenue, while providing sustainable business models and returns.

In the past 12 months, Soft2Bet has obtained licenses in key markets such as Mexico, Canada, Sweden, Greece, and Romania. This regulatory and commercial expansion has been carried out in coordination with the launch of the company's brands in these countries and further expanding its technological services to these territories to serve other partners. The group will follow this with rapid expansions to new markets in 2025.

See also: MEGA by Soft2Bet announces its Christmas-themed gamification engine

In the next 12 months, Soft2Bet will also focus on New Jersey, a key online gaming state in the U.S., and on Spain, a major European market.

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