Gaming Innovation Group (GiG) has entered into a long-term agreement to provide its iGaming platform, CoreX and automation tools LogicX and DataX to the Betzone brand.
The partnership will enable Betzone to use GiG’s compliance and responsible gambling solutions. These systems integrate a variety of technologies for dynamic risk assessment and management, customizing participant interactions based on individual risk levels. This approach is designed to ensure compliance with responsible gambling and anti-money laundering regulations.
The UK online gaming market is one of the largest regulated markets in the world, with estimated revenues of £11 billion (14.2 billion).
Andrew Cochrane, GiG CBO, said: “As our new and advanced compliance solutions perfectly demonstrate, pioneering technology combined with our commitment to innovation means we are able to deliver a suite of products that drive continued revenue Growth provides the most comprehensive and safe springboard.”
Adam Joseph, COO of Betzone, added: “We are delighted to announce our partnership with GiG. Its proven technical track record, customer-focused tools and industry-leading compliance and RG solutions make GiG Be the perfect partner to extend the Betzone brand, supporting our rapid growth plans and exciting new business opportunities in a sustainable and responsible manner.”
The agreement comes after GiG partnered with The Football Pools to offer its sportsbook SportX and iGaming platform CoreX. The partnership marks the entry of GiG’s X-Suite solution into the UK market and is designed to enhance The Pools’ digital presence.
In other developments, GiG announced the acquisition of SEO and content services provider Titan, a move aimed at increasing efficiency and market position. The acquisition follows the separation of GiG and its media division, creating a new entity called Gentoo.
