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PlayStar and Play’n Go team up to expand into New Jersey market

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PlayStar has announced a partnership with gaming software provider Play’n Go. Under the agreement, PlayStar will expand its game selection by adding Play’n Go titles to its existing selection of more than 600 games. The partnership is designed to increase PlayStar’s gaming options for players in New Jersey.

Under the terms of the agreement, PlayStar will bring a range of Play’n Go games to its platform. These games include Reactoonz, a sci-fi themed grid slot game, and Rich Wilde and the Book of Dead, an adventure-themed slot game starring Rich Wilde.

Additional games will be added including Rise of Olympus, Raging Rex 2, and Legion Gold, which offer a variety of themes from mythology to prehistoric and historical settings.

The collaboration is a strategic move for both companies within the regulated U.S. market. For PlayStar, this represents an opportunity to expand its game portfolio and offer customers a more diverse gaming experience. For Play’n Go, the partnership allows it to reach new audiences in New Jersey, allowing for wider distribution of the game in the state.

"This partnership with Play'n Go will allow us to double down on our efforts in the Garden State by offering titles like Reactoonz and Rich Wilde and Rich Wilde on our platform," said PlayStar COO Dan Alexander. "

Magnus Olsson, chief creative officer at Play'n Go, added: "We currently have a collection of over 360 premium game titles, including some of the most popular games of all time, and we will be adding to this collection over the coming weeks. The best games are brought to PlayStar. We are very excited about this collaboration and can’t wait to see how our games will be received by players.”

This new agreement follows PlayStar’s previously announced partnership with Fast Track in May 2024. The partnership focuses on enhancing player engagement through artificial intelligence and real-time data insights. Fast Track’s technology is designed to help PlayStar personalize the player experience and streamline operations.

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