African betting operator OdiBets has announced a new partnership with Incentive Games, a B2B gaming provider specializing in player acquisition and retention.
The partnership will bring a new set of crash games to the OdiBets platform, expected to launch in summer 2024.
The partnership will see Incentive Games’ Velocity crash gaming system integrated into OdiBets’ products.
The new suite will include both free-to-play and paid games, aiming to expand the variety of options available to players.
The development team at Incentive Games has customized these games to ensure smooth integration with the OdiBets system.
After launch, the Incentive Labs team of R&D, data and AI experts will continue to analyze user behavior and preferences to provide ongoing optimization.
Regarding this cooperation, John Gordon, CEO of Incentive Games, said: "We are delighted to partner with OdiBets, a leader in the African gaming market. Their commitment to providing an excellent player experience is a perfect fit with Incentive Games' vision. We believe that we The innovative collision games will provide a new level of entertainment and help cement their position as Africa’s top gaming destination.”
Wilson Gichuki, Head of Product at OdiBets, added: “We are delighted to be working with Incentive Games. Their expertise in gamification will greatly enrich our platform and provide our users with a more interactive and enjoyable betting experience. This The alliance is in line with Odibets’ goal of providing cutting-edge gaming solutions and enriching entertainment options to customers and the gaming industry.”
