Following the successful launch of its sports betting product in Spain last October, provider Pragmatic Play has partnered with Dazn Bet to expand into Germany.
This entry into the German market is facilitated by Dazn Bet’s acquisition of a German license and is supported by the compliance capabilities of Pragmatic Solutions.
The Pragmatic Play sportsbook integration with Dazn Bet’s services in Germany leverages Pragmatic Solutions’ Player Account Management (PAM) platform technology. The technology is the basis of the sports betting service, making it available to all PAM licensees.
This latest move is part of Pragmatic Play’s strategy to become a multi-channel supplier in regulated markets around the world.
Gareth Crook, senior vice president of sports at Pragmatic Play, said: “Our entry into the German betting market once again demonstrates our ability to launch our sports betting products in a highly competitive and highly regulated market, following on from the launch of our product in Spain in October. We are very pleased Happy to be working with Dazn Bet on its growth plans, this time in Germany.”
Daniel Berthold, Managing Director of Germany, Austria, UK and New Markets at Dazn Bet, added: “Our customers can now enjoy a smoother journey, exciting new features and automated processes, all designed to enhance the overall betting experience. Designed. This strategic milestone will help us significantly expand our business scope and market share in the coming years and lay the foundation for our long-term success.”
Last month, Pragmatic Play partnered with Spain’s KirolBet. The partnership enables KirolBet to add Pragmatic Play’s slot games to its online casino platform.