Developer and supplier Scientific Games has announced the continuation of a licensing partnership with distributor Fremantle that will see the two parties bring a range of game show brands to lottery players.
As part of the ongoing partnership, games such as The Price is Right, Family Feud and Press Your Luck have been redesigned for lottery players. Additionally, the games are already available in the UK, Australia, Canada, France and the US.
Both companies are pleased to ensure the continuation of this partnership as it enables them to expand their respective brand portfolios in the above mentioned key markets.
Tina Hoover, Vice President of Licensing at Scientific Gaming, also discussed the partnership with Fremantle, saying: “We are excited to continue our partnership with Fremantle and look forward to building even more engaging lottery experiences together.”
"Some of the most interesting licensed branded lottery products available from Scientific Games are themed after the Fremantle TV game show. Our game design team continues to push the limits of creative ways to immerse players in their favorite game show brands."
