SCCG Management has formed a partnership with collaborative fantasy sports platform Bettor Together.
The partnership aims to leverage SCCG’s industry experience and network to support the development and operations of Bettor Together.
Bettor Together's approach to fantasy sports is to focus on the team experience rather than traditional single-player games.
The platform reportedly allows players to join forces with friends to participate in player prop competitions. These competitions include features such as odds boosting, strategic player prop selection, and real-time leaderboard tracking.
SCCG Management aims to provide Bettor Together with strategic support to develop and implement marketing strategies to drive business-to-consumer (B2C) and business-to-business (B2B) growth.
This work will include analyzing market trends to identify partnership opportunities, conducting operational reviews to optimize processes, and executing targeted marketing and advertising campaigns to increase visibility for the gaming industry.
Stephen Crystal, founder and CEO of SCCG Management, said: “We are excited to partner with Bettor Together to bring its fantasy sports platform to a wider audience. Its unique approach to fantasy sports aligns with our drive to grow and maximize opportunities for our partners. The mission is a perfect fit.”
Mark Szandzik, founder of Bettor Together, added: “We are extremely excited about the synergies our partnership with SCCG will create, bringing our cooperative fantasy platform to the gaming industry and showing that we are better together.”
In July 2024, SCCG announced a partnership with Hoppa! Card to expand crypto payment and banking solutions within the gaming industry. The partnership focuses on improving the payments landscape by leveraging crypto, offering products such as the Global Soft KYC High Limit Crypto Offramp VISA card, which offers high limits and privacy options in both virtual and physical formats.
SCCG Management has also partnered with Niopix in a deal that involves integrating Niopix’s AI smart camera technology into live casinos to enhance video streaming capabilities.