Salsa Gator, the iGaming content aggregator by Salsa Technology, has added the first sportsbook API integration to its platform, partnering with the Tier 1 sports betting solution “First – Best in Sports,” tailored specifically for Brazil’s regulated gaming market.
This addition means Salsa Gator’s clients can now effortlessly access First’s advanced sportsbook platform. Known for its innovative technology and streamlined user experience, the First Sportsbook API is set to enhance operator growth, giving them a significant edge in the competitive Brazilian market.
The integration brings substantial benefits for operators, allowing access not only to First’s high-performing sportsbook but also to nearly 20,000 lab-certified games from over 110 providers, all accessible through a single integration process. Recognized as Aggregator of the Year at the CGS Awards, Salsa Gator’s expanded platform continues to set standards in regulatory compliance and market adaptability.
Eliane Nunes, Head of Marketing & Sales at Salsa Technology, shared her thoughts on the partnership: “Offering a top-tier sportsbook like First’s through Salsa Gator is a major achievement for us. Operators gain access to both lab-certified games and the sportsbook, both in compliance with Brazilian regulations, through a single certification process.”
Tom Light, CEO of First – Best in Sports, echoed the enthusiasm: “We’re thrilled to partner with Salsa Gator, a leader in iGaming aggregation. This integration will allow operators to access our industry-best sportsbook technology, empowering them to compete at the highest levels of sports betting in the Brazilian market.”
With this integration, Salsa Gator continues to cement its position as a leading content aggregator, offering tailored solutions that cater to the demands of the evolving Brazilian sports betting landscape.
