In an action that combines passion for sports and solidarity, EstrelaBet, in partnership with R10 Score Vasco da Gama, launches the second edition of the campaign 'Bet on Good: Every Basket Counts!'. The initiative turns baskets made by the Vasco players on the court into basic food baskets for neighboring communities of São Januário.
For every basket scored in six NBB Caixa games in November and December, the company will donate a basic food basket, aiming to provide a more dignified and hopeful Christmas for dozens of families.
The action took place in the matches against Botafogo (15/11) and Corinthians (17/11), and will continue in the duels with Paulistano (04/12), São Paulo (06/12), Minas (10/12) and Brasília (12/12).
“We know the transformative power of sports and want, in partnership with R10 Score Vasco da Gama, to use this initiative to encourage more charitable actions and bring joy and solidarity to the families that support the club. In 2024, we hope to surpass last year's donations and impact even more people”, emphasizes Renan Cavalcanti, CMO of EstrelaBet.
"Vasco is very active in actions in favor of the communities around it, always seeking to provide better conditions for as many people as possible, looking for solutions according to various needs. Last year's action was so successful that this year the forecast is to increase the number of people assisted and expand to other communities”, comments Raphael Pulga, vice-president of history and social responsibility of the club.
The project “Bet on Good: Every Basket Counts!” strengthens the social commitment of EstrelaBet and Club de Regatas Vasco da Gama with the families of the region and reinforces the role of companies and sports clubs in social transformation. In the 2023 edition, the campaign benefited 150 families.
EstrelaBet is the best Brazilian betting operator, having been elected twice consecutively at the SiGMA Americas Awards in 2023 and 2024, as well as having won as 'Best Sports Betting Operator in Brazil' and 'Rising Star of the Year' by the SBC Awards Latin America 2022.
With offices in Belo Horizonte and São Paulo, the company stands out for its innovations in the betting market, for its commitment to responsible gaming and for being one of the first to request an operating license in the regulated market, which will come into effect in Brazil from 2025. And
In partnership with FUMEC University, it develops pioneering programs for the prevention of pathological gambling, applying cutting-edge technology to ensure a responsible experience, and psychological support to users.
The company supports both sports and entertainment in Brazil. EstrelaBet sponsors CazeTV and the musical reality show "Estrela da Casa" (TV Globo).
In sports, it sponsors the Brazilian Futsal and Beach Soccer Teams and was the only national representative of the betting sector to officially support the FIFA Women's World Cup 2023™.
In addition, the company sponsors clubs such as Internacional, Vasco da Gama, América-MG, Ponte Preta, CRB, and Botafogo-SP, as well as the “Beira-Rio” stadium.
Source: GMB