Betsson, a global leader in online betting, and Boca Juniors, the most well-known Argentine club in Latin America, announce the extension of their partnership. The betting house will continue to support the club as its main sponsor and partner until December 2028.
Commenting on the renewal, Juan Román Riquelme stated: “we are very happy. We were fortunate to start this partnership with Betsson on June 25, 2023, and today, thanks to Betsson's trust and the great work being done, we can renew until December 2028. For me, this is a great joy, and I am very grateful for the trust. I hope that in the future we can celebrate together.“
Jesper Svensson, CEO of Betsson, reflected on the impact of this collaboration, highlighting how the initial agreement, signed in June 2023, marked a crucial moment in Betsson's growth in Latin America: “We have always admired the rich history and legacy of Boca Juniors, and we are truly honored to continue supporting this extraordinary club. As a company with Swedish roots, we feel a deep connection both to the shared history and the passion. This partnership strengthens our presence in the region and helps us engage a global audience.”
Maximiliano Bellio, Country Manager of Betsson for Argentina, said: “From the beginning, Boca's leadership, especially Juan Román Riquelme, has shown great professionalism in working with us. This renewal reinforces our commitment to Latin American football and reflects our ongoing success in the region. With more than 60 years of experience, Betsson brings security and know-how, and we are dedicated to promoting responsible gaming while enhancing the entertainment experience for adult fans.”
Source: GMB
