Bahia Sports Club announced this Thursday (23) its new master sponsor. It is Viva Sorte Bet, which comes with a two-year contract, the largest agreement signed in the club's history. The Squad also announced an agreement with Viva Sorte, a capitalization titles company, which takes over the ownership of the scapulas on the uniforms of the male, female, and youth teams.
The partnerships last for two years and symbolize a new chapter of growth and innovation. Viva Sorte Bet will also sponsor the Bahia women's team, highlighting the commitment to valuing the category.
The brand will be displayed on the front of the game and training uniforms, as well as appearing on LED panels at the stadium, backdrops, signs at the training center, and various marketing actions that connect the fans to the Squad.
Viva Sorte, will have its logo displayed on the scapulas of the uniforms. The company is a reference in the capitalization market and recognized for transforming the lives of its clients through prize draws, consolidating its presence as a brand that combines innovation and opportunities.
The partnership will also include promotional actions developed in conjunction with the institution. With these partnerships, Bahia reaffirms its position as one of the most relevant sports brands in Brazil, highlighting its ability to attract large investments and to be a powerful platform for brands that wish to connect with diverse and engaged audiences.
“The historic contract with Viva Sorte Bet and the inclusion of Viva Sorte in the portfolio of sponsors represent a strategic and promising milestone, reinforcing the connection between sports and entertainment in different segments,” says the note from Bahia.
With these partnerships, Bahia reaffirms its position as one of the most relevant sports brands in Brazil, highlighting its ability to attract large investments and to be a powerful platform for brands that wish to connect with diverse and engaged audiences.
Source: GMB