Cryptocurrency gambling operator BC.Game announced a sponsorship deal with Nigerian Professional Football League (NPFL) club Kwara United FC, becoming the main sponsor for the team's home and away jerseys for the 2025/26 season. The initial cooperation is for one year, but both parties have the opti
The Lithuanian Gambling Supervisory Authority (LPT) has launched an investigation into TopSport for using the gambling brand in promotions under the name of the Lithuanian Football A League (A Lyga), an act that is suspected of violating recently amended laws.The focus of the LPT investigation is on
Brazilian powerhouse Flamengo Club announced a new main sponsorship agreement with online betting company Betano, calling the partnership the largest commercial sponsorship in the history of Brazilian football. The agreement is still pending approval by the club's review committee and is expected to
Bet9ja - Nigeria's leading sportsbook, powered by Logifuture - has announced a partnership with heavyweight boxing sensation Moses Itauma.Itauma, a 20-year-old British fighter of Nigerian descent, has rapidly become one of boxing's most compelling figures, with an unbeaten professional record, havin
German football powerhouse Bayern Munich has announced a three-year partnership agreement with Kaizen Gaming's brand Betano, becoming an official partner of the club until the 2027/28 season.Bayern's Deputy CEO Michael Diederich stated: "We are delighted to have Betano join our roster of partners. T
Swedish online betting brand Dbet recently signed a multi-year cooperation agreement with the Swedish Basketball Association (SBBF), further consolidating its position in the Swedish sports market. According to the agreement, Dbet will become the official sponsor of several men's and women's teams i
Bahia Sports Club announced this Thursday (23) its new master sponsor. It is Viva Sorte Bet, which comes with a two-year contract, the largest agreement signed in the club's history. The Squad also announced an agreement with Viva Sorte, a capitalization titles company, which takes over the ownershi
The Ottawa Black Bears has announced a partnership agreement with PowerPlay Online Sportsbook and Casino. Under the terms of the deal, the company's logo will be featured on theCanadian professional box lacrosse team's home and away jerseys. In addition to the jersey sponsorship, the six-figure deal
PokerStars has signed a sponsorship deal with the Philadelphia Flyers that will provide new marketing opportunities for the site and give Pennsylvania online poker and casino players a chance to win Flyers tickets and merchandise. It’s the first time an online poker brand has struck such a deal with
In 2024, two Brazilian football clubs sponsored by Bet7k achieved the much-desired promotion to higher divisions. After finishing as the runner-up in Serie B, Mirassol, from the state of São Paulo, will play in the national sport's elite next season. Meanwhile, Athletic, from Minas Gerais, reached
Online gaming operator Meridianbet has enhanced its sponsorship agreement with Serbian basketball team Crvena Zvezda by integrating its logo onto the club’s crest. Meridianbet, part of the Golden Matrix Group (GMGI), said the move represents a “next-generation business model” for sports sponsorsh
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