With more than 30 years of experience in the betting segment, the renowned certification firm Gaming Laboratories International (GLI) has joined as a sponsor. Expectations for the first edition of G&M Events Colombia grow day by day. After its successful run in Peru and Argentina, this format will now be available in Colombia. The event will occur on April 2nd and 3st, 2025. The first day, activities (mostly focused on Marketing executives of the gaming sector) will take place at Google offices in Bogota, located on the 8th and 9th floors of the Oxo Center Business Center, Cra. 11a #94-25/45, Bogota, DC. The second day, the event (focused on IT specialists in the gaming industry) will be at Oracle offices: Street 127A # 53A-45 Tower 2, 9th Floor, Bogota.
Renowned certification firm Gaming Laboratories International (GLI) has joined as a sponsor. With more than 30 years of experience, the company offers testing, inspection, and certification services for in-person and online gaming products globally.
During each of these days, 45 delegates will attend. On day one, the agenda will begin with breakfast, followed by a valuable presentation led by Jesus Daniel Quezada, Senior Business Development Manager – New Business at Google Spanish Latam. The executive will cover various topics: he will offer valuable insights into the betting market in Colombia and Latin America, discuss how to launch campaigns with Google Ads, describe best practices for these tools in the gambling sector, and explain how to work with Google’s New Business Onboarding Program. Afterwards, a coffee break will be offered, followed by a workshop with roundtable discussions, and an analysis on strategies, market potential, and the use of technology to gain more customers.
On day two, Oracle leaders will take a deeper look at the company’s most innovative solutions, explaining how they can be applied in the gaming industry to boost business.
Many have already registered, with a final quota of 90 people to be divided over the two days. Representatives of Colombian operators and associations can join to attend for free by completing their information at this link. For their part, providers interested in sponsoring or participating have different options.
Don’t miss this space where high-tech companies like Google and Oracle will be getting involved in promoting positive joint action with the gambling sector.
