Facebook has updated its content sharing policy. Previously, only video uploads could profit on this platform, but now the scope of sharing has expanded, and new opportunities have arrived! In this article, I will introduce the new ways to make money on Facebook in detail.
Let's look at an example, Facebook pages make money not through videos, but through photos, text, and stories. In the past 28 days, just by these contents, it has earned $1587.95. This makes one wonder, is the future monetization model of Facebook not necessarily reliant on video uploads? This is the key point we will explore next.
In the past, the only way to make money on Facebook was to upload three-minute videos. Because at that time, the advertising sharing rules required that the video duration had to be three minutes, and people had to watch it for more than three minutes to profit from the advertising revenue. But now it's different, Facebook has launched a new content monetization plan this year, almost any type of content can be monetized.
However, this new plan is currently by invitation only. If you haven't received an invitation, either be patient or wait for the public recruitment in the coming months. Although Facebook has not announced a specific time, there are still ways to prepare in advance to make money through new monetization methods.
Just like the Facebook page mentioned earlier, it has already made money through the new plan and new methods. Now, you don't have to focus only on video content, stories, text, photos, short videos, and videos, as long as the content published on the Facebook page gets enough interaction, it can be monetized.
If you are a content creator who has received an invitation to join the new plan but haven't fully utilized the new monetization methods, then you are missing a great opportunity. You need to understand how to maximize the use of content and profit from text, photos, and stories.
Additionally, if you want to expand your advertising revenue on Facebook and make money from various contents (not just videos), if you haven't received an invitation yet and want to fully utilize your potential on Facebook through new content monetization, you can follow these three steps.
First step, ensure you have a very precise fan base. Don't just follow random fans, you need highly interactive ones. Interaction is more important now than ever. For example, if you have 100,000 fans, but each post only gets 25 likes, that won't work. Increasing the interaction rate and attracting highly precise fans is crucial. It's important to know how to attract these people because what you want are people who will truly consume and interact with your content, whether it's videos, stories, text, or photos.
Second step, increase the frequency of posts. If you are repurposing content from other platforms (such as YouTube and TikTok) and want to build a fan base and increase interaction rates on Facebook, you need to increase the frequency of posts. Some people think that posting too much on Facebook will lead to real interaction, which is a misunderstanding. You can post two or three times a day, four or five times, or even some Facebook pages post 15 times a day. Posting more according to audience size can get more interaction, helping you grow faster. The more posts you have, the more data you have, and the more opportunities you have to experiment and test.
Third step, invest in your Facebook page. Many content creators think that investing in their page will stop Facebook from naturally pushing content, which is incorrect. In fact, the opposite is true. When you invest in your Facebook page, you will get more exposure, more interaction, and rapid growth. My clients have experienced this, originally having few fans and low interaction, but after starting to advertise, both fan numbers and interaction rates increased, which now helps them quickly become popular on Facebook with the dual power of natural push and advertising.
So, by achieving these three points, you will be on the right path, gaining precise fans, expanding your Facebook page, and increasing interaction rates. Even if you haven't monetized yet, you can still receive an invitation. I hope that when you achieve monetization, your Facebook page will perform well.
