Sports betting technology provider BETBY has officially announced a partnership agreement with the well-known Latin American esports platform Mobadoo, marking its further push into the Latin American esports betting market. According to the agreement, BETBY will integrate its full line of Betby.Games esports products into Mobadoo's platform, providing its large user base with diverse, high-frequency, and highly entertaining betting content.
Mobadoo has a strong market foundation in Latin America and a deep understanding of local user needs. This cooperation is also seen as a key step for BETBY to achieve global layout, especially to strengthen its industry position in the Latin American region. Through the partnership, Mobadoo will introduce a full set of esports betting content including electronic football, basketball, fighting, cricket, shooting, tennis, horse racing, and the Brazilian specialty game eVaquejada.
Betby.Games is one of the most comprehensive and frequently updated esports betting solutions on the global market. Its system launches over 70 esports tournaments per month, offers more than 350 betting markets, and covers over 300,000 live matches. This high frequency and richness are particularly important for platforms like Mobadoo that pursue localization and strong user stickiness.
Kirill Nekrasov, head of BETBY sports betting products, stated that this cooperation is a "natural fit" alliance. He noted: "Mobadoo's reputation and professional capabilities in Latin America are very much in line with our global expansion strategy. Through this cooperation, Betby.Games' esports content will be more widely disseminated in the region, also helping us continue to build high-performance esports solutions for the new generation of operators."
José Aníbal Aguirre, Chief Marketing Officer of Mobadoo, also highly praised the cooperation: "The content provided by Betby.Games is unmatched in depth and quality, which will greatly enhance our ability to serve Latin American esports players. BETBY's addition will not only enrich our product ecosystem but also bring new momentum to regional growth."
This cooperation indicates that as the number of esports users in Latin America continues to grow, esports betting is becoming an important growth pole in the region's betting market. The combination of BETBY and Mobadoo may kick off a new round of rapid development of esports betting in Latin America.
