PandaScore's pre-built markets enable operators to tap into the rich narrative of esports engagement in a simpler, more enjoyable way through ready-made BetBuilder betting.
The pre-built markets are available for all three major games: Counter-Strike, Dota 2, and League of Legends. Additionally, the pre-built markets will introduce Valorant and PandaScore's pioneering Valorant player props—as betting volumes on the game continue to grow, this feature is highly sought after.
PandaScore's pre-built markets are now live, offering bettors two main pre-built options: the match winner two-way bet and a combination of player bets. On these markets, PandaScore Product Manager Antoine Vallespir stated, "We start with two MVP-focused storylines: a team's star player standing out and leading the team to victory, and a star player being eliminated, causing his team to lose."
This combination is a key starting point from PandaScore's extensive user research on the BetBuilder product over the past six months. Esports bettors almost see these two markets as a mandatory combination.
In addition to tailoring pre-built market bets for specific teams and players within those teams, operators can also create bets that evolve and narrate the match story throughout the match lifecycle. Moreover, one of the product's advantages is its flexibility: PandaScore will update and introduce new combinations based on feedback from BetBuilder.
The pre-built market is also one of the simplest integrations available to operators. Its functionality is the same as any other single market: if you know how to integrate a Winner two-way market, then you can integrate our pre-built market.
PandaScore CEO Flavien Guillocheau commented, "Tailored personalized experiences are not the exception but the expectation of modern entertainment—including betting. We've confirmed the popularity of BetBuilder, which offers freedom of choice, but the product is also very complex. The pre-built market allows you to switch from complex to simple, enabling operators to easily obtain a market-leading product and provide the most exciting esports betting opportunities for all types of esports bettors."
