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8 Automated Rules for Managing Large-Scale Meta Advertising Campaigns

8 Automated Rules for Managing Large-Scale Meta Advertising Campaigns

When deploying Meta Ads on a large scale, it is common to manage 30 to 50 advertising campaigns, while testing multiple attraction points, creative angles, and material combinations. Facing the complexity of multiple accounts and strategies running in parallel, using automation tools like theOptimiz

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Industrial automation and a decrease in tourists impact Las Vegas: significant layoffs for dealers, the gambling industry moves forward amidst transformation pains.

Industrial automation and a decrease in tourists impact Las Vegas: significant layoffs for dealers, the gambling industry moves forward amidst transformation pains.

Las Vegas is facing an unprecedented industrial transformation challenge: a decrease in tourists and the widespread adoption of automation technology have intensified the layoffs of casino dealers, indicating that the economic structure of this city famous for gambling is undergoing significant chan

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NetBet takes ‘key step forward’ with Flows partnership

NetBet takes ‘key step forward’ with Flows partnership

NetBet has partnered with automation platform Flows to boost innovation and streamline its global operations.Under the partnership, NetBet will adopt Flows’ no-code automation platform to enhance efficiency, improve player engagement and solidify its market position.The platform aims to eliminate de

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JCM looking to capitalize on robotic automation in the count room

JCM looking to capitalize on robotic automation in the count room

JCM Global, the world leader in transaction and payment technologies, drew a lot of eyes to its booth at the Global Gaming Expo. Its robotic automation in the count room is expected to be a big hit in the industry after a successful year in operation at MotorCity Casino in Detroit.JCM continues to i

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Amelco enhances tech stack by utilising Flows’ automation platform

Amelco enhances tech stack by utilising Flows’ automation platform

Playtech has agreed to a multi-year collaboration with the University of Nevada, Las Vegas (UNLV) which aims to utilise technology to create a more sustainable gambling environment.The igaming supplier will work together with UNLV’s International Gaming Institute (IGI), which was established in 1994

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Flows Release Revolutionary Player Engagement Tool, FlowsWave

Flows Release Revolutionary Player Engagement Tool, FlowsWave

Leading no-code automation platform, Flows, has announced the launch of its latest innovation, FlowsWave, a cutting-edge tool aimed at revolutionising player engagement. By combining robust back-end automation with highly customisable messaging features, FlowsWave enables operators to tailor their c

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Flows appoints Daniel de Souza as Vice President of Commercial

Flows appoints Daniel de Souza as Vice President of Commercial

Flows has expanded its commercial team with the appointment of Daniel de Souza as Vice President of Commercial.De Souza joins Flows from Optimove, where he was Global Director Of Partnerships, bringing experience in “driving commercial success, enhancing customer portfolios, and strengthening relati

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