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BetMGM launches new campaign featuring Chris Rock

BetMGM launches new campaign featuring Chris Rock

BetMGM announced that comedian Chris Rock will star in their second advertising campaign to help promote the operator to the UK audience. The campaign started airing on October 17 on TV, digital, radio, and social platforms.Dan Towse, Brand Director at LeoVegas Group, said: "Building on last year's

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PlayOJO launches ‘Sounds Like OJO Time’ ad campaign

PlayOJO launches ‘Sounds Like OJO Time’ ad campaign

Affilka by SOFTSWISS, the tech company’s affiliate management software brand, has partnered with 10bet to enhance the latter’s affiliate marketing strategies and market reach.Through the deal, affiliate management software will be provided to 10bet, assisting with the operator’s approach in its resp

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CAOLAB requested IPLyC Buenos Aires to proceed with the creation of massive advertising campaigns.

CAOLAB requested IPLyC Buenos Aires to proceed with the creation of massive advertising campaigns.

From the chamber, it was stated that it is necessary to advance in this type of dissemination to increase sales. They seek to focus particularly on television advertisements.Argentina.- Members of the Executive Committee of the Chamber of Official Lottery Agents and Related Bonaerense (CAOLAB), met

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BETesporte celebrates the advancement of betting regulation in Brazil with a new advertising campaign

BETesporte celebrates the advancement of betting regulation in Brazil with a new advertising campaign

The BETesporte platform, one of the pioneers in complying with the current regulations governing the national sports betting scene, is launching a new campaign throughout Brazil through its social networks and advertising pieces. With the slogan "BETesporte continues to heat up the game", the compan

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Ladbrokes Launches New TV Ad Campaign "The Gaffer of all Accas"

Ladbrokes Launches New TV Ad Campaign "The Gaffer of all Accas"

Leading betting company Ladbrokes announced today the launch of its latest TV advertising campaign "The Gaffer of all Accas," which is the first campaign entirely written and produced by the newly established in-house creative agency, Entain Creative, for the Ladbrokes and Coral brands.The 30-second

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PrizePicks appoints actor Drew “Druski” Desbordes as brand ambassador

PrizePicks appoints actor Drew “Druski” Desbordes as brand ambassador

The daily fantasy sports operator PrizePicks in the United States has signed comedian and actor Drew “Druski” Desbordes as a brand ambassador. The agreement includes online content, co-branded merchandise, national advertising campaigns, and events. Desbordes will participate in activities such as t

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Post Malone appears in the Hard Rock Bet advertising campaign.

Post Malone appears in the Hard Rock Bet advertising campaign.

Hard Rock Digital has launched a fall advertising campaign featuring Post Malone as the main character. The "Roll with Us" campaign by Hard Rock Bet was jointly planned by the global creative agency 72andSunny, Redline Media Group, and Hard Rock Digital's own creative team.The campaign will be broad

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LiveScore Bet is planning a brand new media plan.

LiveScore Bet is planning a brand new media plan.

LiveScore Bet's latest TVC aims to lead viewers into the world of Total Betting, representing a new campaign that showcases the LiveScore brand's 25-year tradition of satisfying sports fans with "simple, insightful, live, and beneficial products".In addition to launching the new TVC, the brand also

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LiveScore Bet Launches Total Betting TVC

LiveScore Bet Launches Total Betting TVC

LiveScore Bet announces the launch of a new Total Betting TV advertisement and a comprehensive media plan utilizing premium Irish sports programming.The leading sports betting brand and a key component of the LiveScore Group sports ecosystem, LiveScore Bet announces the launch of a new Total Betting

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Lotto.com partners with Havas New York for digital scratch-off lottery marketing campaign

Lotto.com partners with Havas New York for digital scratch-off lottery marketing campaign

Lotto.com has launched a new digital scratch-off campaign created by Havas New York. The campaign is tied to the company’s launch of digital scratch-offs in December 2022, which aims to modernize the traditional paper-based scratch-off experience. The new campaign builds on the brand’s e

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