Currently, one of the most powerful strategies that iGaming platforms can use to increase player engagement is data analysis. This tool provides a detailed view of user behavior and allows online casinos to customize experiences, identify consumption patterns, and improve decision-making. In this a
Competition for screen time is greater than ever before and operators that fail to adapt to evolving player expectations risk losing their audiences. However, there are some cost-effective steps that brands can take to engage and retain their customers, according to Martin Collins, Chief Business De
The rise of instantly accessible online platforms has completely transformed the iGaming world, allowing players to game anytime and anywhere in any attire they deem appropriate, without the need to wear the obligatory tuxedo to appear elegant and dignified in a lavish casino.The shift from desktop
As the entertainment world becomes increasingly complex, online casinos continuously seek innovative mechanisms and features to attract and retain players. According to Softswiss Game Aggregator, its tournament tool has increased the average daily betting volume per user by 22%. More than 20 tournam
Spribe has partnered with Brazilian boxer and social media influencer Jully Poca to promote its game Aviator.Poca will introduce this sport to her fans on platforms such as TikTok, Facebook, and Instagram. Poca is highly popular online, with over 3.1 million followers on TikTok, known for her fitnes
SOFTSWISS is a leading technology provider for the iGaming brand, enhancing its tournament tools in the game aggregator beyond traditional cash rewards.Now, iGaming brands using tournament tools can offer a variety of rewards, including free spins and any non-cash prizes such as luxury cars, trips t
The Player Engagement division of Gamanza Group AG, Gamanza Engage, has integrated its loyalty and gamification suite with Optimove's AI-driven CRM marketing platform. This integration introduces AI-orchestrated gamification and new player engagement and personalization features for iGaming and spor
EvenBet Gaming CEO Dmitry Starostenkov recently stated in an interview, "Launching a poker game in collaboration with another major operator, FullReto, represents a significant achievement for EvenBet and solidifies our position in Latin America.Our high-quality products and innovative solutions wil
CSGOCatalog has a new brand name GambleCS2, and its website has adopted new colors, rejuvenating its affiliate network.Furthermore, its logo has also been updated to align with the new brand identity.GambleCS2 will offer players news, tutorials, payment options, information, games, and gambling upda
In the highly competitive online casino industry, player churn is an issue that cannot be ignored. According to industry statistics, the average player churn rate can be as high as 30% to 40%, meaning that more than one-third of players may choose to leave the platform within a short period.What do
The US state of New Hampshire has issued an operating license to fantasy sports operator PrizePicks. The state is now PrizePicks’ 35th U.S. market in which it operates, demonstrating the fantasy operator’s growth in the United States. Previously, Atlanta-based PrizePicks partnered with
July 10, 2024 Fast Track, the leading player engagement platform designed for the iGaming industry, is pleased to announce The latest partnership with 4Play, a dynamic and innovative gaming operator known for the exceptional experience it provides players in casinos and sportsbooks. 4P
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